Joey Perera
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About & Experience

Marketing Consultant and Mentor with more than 14 years of
experience in digital marketing, brand strategy, and
entrepreneurship.

Work With Joey →
About Me

I’m Joey Perera, a Marketing Consultant and Mentor with more than 14+ years of experience in digital marketing,
brand strategy, and entrepreneurship. My journey began in 2006 across corporate and advocacy sectors, and by 2011
I was fully immersed in the digital marketing space — building strategies for hospitality, retail, FMCG, and education.

Over the years, I’ve worked with global hotel chains like Anantara, W Hotels, Shangri-La, Jetwing, and leading brands
such as Unilever, Pepsi, Mountain Dew, Somersby Cider, Dilmah Tea, Toyota Japan, HSBC, Konica Minolta, and many
more. I’ve also supported schools, sports academies, and nonprofits with marketing strategies that connect their
missions with audiences across Asia, Europe, and the Middle East.

Today, I bring this wealth of experience into mentorship and consultancy — helping individuals and startups avoid the
pitfalls of fragmented strategies, scattered digital assets, and wasted marketing spend. My role is to bring clarity,
structure, and control to their marketing efforts.

My First Startup Success – Boost Metrics

In 2016, I founded Boost Metrics (Pvt) Ltd, a digital marketing agency that became one of Sri Lanka’s fastest-
growing players in its space.

LKR 3M →
20M+
Revenue Growth
2016/17 to 2021/22
LKR 212K →
9.8M
Net Profit
Year one to 2021/22
70–83%
Gross Profit Ratios
5 consecutive years
Market
Leader
Market Share
Competitive environment

Boost Metrics wasn’t just about financial growth. It taught me the hard realities of scaling a startup — from client
management to vendor oversight to building long-term sustainable systems. These lessons are the foundation of the
guidance I provide today as a consultant and mentor.

My Current Ventures
Studio Unbound

Co-founded in 2022, Studio Unbound is a Bangkok-based creative consultancy specializing in branding, web
development, and integrated digital marketing. We help brands design their identity, refine their messaging,
and execute digital strategies that drive measurable growth.

Branding
Web Development
Digital Marketing
Bangkok
GravitonX
Diverse Experience & Projects
Hospitality

Digital campaigns for Anantara, W Hotels, Raffles, Shangri-La, Langham, Aitken Spence, Jetwing.

Brands & FMCG
Corporate & Tech
Education & Sports
Advocacy
Testimonials

“Joey transformed our scattered digital presence into a clear, cohesive strategy that
doubled our results.”

– [Client]
Portfolio Highlights
Brand & Digital Strategy
For Unilever, Pepsi, Toyota Japan,
Dilmah Tea.
Education & Sports
RIS Swiss Section Bangkok & BVB
Academy Thailand.
Boost Metrics
From startup to LKR 20M+ revenue.
Studio Unbound
Creative consultancy shaping brands
across Asia.
GravitonX
IT-driven marketing and business
transformation.
Why Work With Me

Most businesses don’t fail because of a lack of vendors. They fail because of fragmented
marketing, lost control of assets, and no unified strategy. That’s where I come in:

Consultant
I design strategies that align
with business goals.
Mentor
I guide individuals and startups
to build strong marketing
foundations.
Entrepreneur

I’ve scaled my own ventures, so
I know the challenges firsthand.

If you’re ready to bring clarity, structure, and results to your marketing, let’s talk.

Work With Joey →
Ready to Transform Your Marketing Strategy?

Let’s collaborate to build a powerful marketing engine that drives sustainable
growth for your business. Reach out to discuss your project, consultation, or
mentorship needs.

Work With Joey →
Joey Perera

Marketing Consultant and Mentor helping
businesses navigate digital marketing strategy
with clarity, structure, and control.

Services
Digital Marketing Strategy
Asset Management
Vendor Coordination
Startup Mentorship
Campaign Optimization
Experience
Boost Metrics Success
Studio Unbound
GravitonX
Corporate Brands
14+ Years Experience
Contact
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Marketing Consultant & Mentor
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Global Experience